Posts by Jeff Manson

With the recent news of existing July home sales plunging (27.2%) to its lowest level in approximately 15 years. Some economists are predicting a double dip recession. A couple reasons are because a lot of the banks are holding foreclosures off the market along with weak employment numbers. It would be great to hear your [...]

There is a lot of buzz out there about how great it is to get property listings from your IDX on your site indexed. There are some that say it brings a great benefit for SEO and others that think it is more important because of the increased traffic it brings.  I have had the [...]

I am always looking for new effective ways to drive more traffic to my site and help others do the same, so I wanted to explore the most effective ways to do that without organic search engine rankings. Not everyone can get in the top 10 on Google. Luckily that is not the only way [...]

If you were one of the people interested in Google using site speed in their rankings. I wanted to let you know that Matt Cutts recently posted more information about how Google is incorporating site speed as one of the over 200 signals they use to determine search rankings.  It is very interesting information and [...]

Drip email campaigns seem to be one of the big marketing ideas agents are using these days… Agents are actually taking the users that are signing up on their websites to receive new listing email alerts of new properties and placing them on a drip email campaign. Isn’t sending the user something they really didn’t [...]

I would love to get some real hard facts from agents that are actually tracking stats with goals through analytics. Not just agents that think one way is better than the other based on their feelings and their comfort level, but real data. Most likely the agent that is not going to call somebody that [...]

Aloha Tony did a survey in recent post that asked, “What percentage of your closings come from the web leads on your personal site? “.  I was amazed to see the high percentage of net savvy Geek Estate agents in the 0 -25% range. I would assume that most of the people that took the [...]

I thought it would be fun to ask a couple friends that I respect a few questions about Search Engine Marketing / SEO. Both Justin and Bob have been very successful in their real estate markets plus consulting clients in other verticals as well. Bob Wilson has been a San Diego real estate agent since [...]

Reflecting back on the past year. I came up with three things that made a huge difference in my business. I would like to share them with you and here what you did in 2009 that made a huge difference. 1. Made the real estate search prominent on the homepage. (By putting the search high [...]

I wanted to share a couple books that are perfect gifts. They are also worth picking up and reading yourself. The first book I would recommend is “Getting Real” by 37signals. It is written by the guys that developed: Basecamp, Campfire, Backpack, Whiteboard and Ta-da list. They develop all their products in Ruby on rails [...]

I first heard this rumor from an agent at NAR last week.  Check out the video below of Matt Cutts of Google talking about how they are seriously considering using site speed as one of the many factors in ranking a site. After listening to the video it does make sense. There’s nothing worse than [...]

In my last post “ Website Design & Usability Make a Huge Difference ” I had mentioned that we could discuss ways to improve conversions by using a good lead manager (CRM). Once you are able to get a web design that has great usability that has lowered your bounce rate and improved your traffic. [...]