By: Jeremy Rivera Riverside Home Source | August 12, 2010
Last week I attended Raincamp hosted by Active Rain in San Diego. I thought it a good idea to step off of my own platform of what I know about online marketing for the real estate industry and simply see what others are doing to be successful so I could apply it to my web [...]
By: Jeremy Rivera Riverside Home Source | November 11, 2008
Many MLS systems across the United States have been critical of listing aggregator sites like Zillow and Trulia and they now have entered into the arena to try and take back a piece of the pie. MRIS, an east coast MLS (Multiple Listing Service) has rehashed their old public search system to be competitive with [...]
By: Jeremy Rivera Riverside Home Source | October 22, 2008
Real World Impact on the Digital World The internet doesn’t always reflect the reality of day to day life, especially when it comes to online businesses. For example, Google has posted increased earnings despite the economic woes that we hear about on a daily basis. However, online real estate is being hit a little bit [...]
By: Jeremy Rivera Riverside Home Source | August 19, 2008
After my last post about utilizing video because of the potential audience across Youtube, I stumbled over this brilliant marketing video that actually originated from Zillow. Great Job Guys! My favorite part if the guy at the end crashing into the table.
By: Jeremy Rivera Riverside Home Source | August 14, 2008
Youtube Usage 2008 WeeklySEO clued me into a a PDF from Google for 2008 that provides some recent stats about YouTube usuage. It is full of really interesting and detailed information about JUST HOW MUCH YouTube has grown and how much use it is getting. Specific to why you should use video tours, if you [...]
By: Jeremy Rivera Riverside Home Source | July 10, 2008
What does the Localism Real-Estate Revolution Mean? As of July 9th Active Rain opened up “The New Localism”, which has been in beta with ActiveRain for a while. The marketing for the site is that it will be a “revolution in real-estate”. In the past, while localism was in beta, you had to join Active [...]
By: Jeremy Rivera Riverside Home Source | June 30, 2008
There is a new article submission site coming up on the horizon. This one hits a niche that is close to home for the real estate tech industry, an article submission site that’s clean and simple. Real Estate Voices seems like a quick clean, easy to use article submission site. It was brought to my [...]
By: Jeremy Rivera Riverside Home Source | June 26, 2008
One of the big social bookmarking platforms has been Mixx.com; it is a very 2.0 platform allowing submission of articles, pictures and videos. They’ve taken the next step in branching out into becoming a full blown Social Media site by releasing their Mixx Communities. This very quickly allows Mixxers to create and participate in bookmark [...]
By: Jeremy Rivera Riverside Home Source | June 9, 2008
Video is the next frontier, or so they say. I have been wracking my brains for a way to utilize video on my Riverside real estate website, but since I am handicapped by not having any listings, I couldn’t do a listing tour. I decided that since my website emphasis has alway been on the [...]