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I’m really happy to say that the version 3 beta of the Local Market Explorer WordPress plugin is finally available for everyone to try out. For those who don’t know what Local Market Explorer is, it’s a way to embed local area info from Zillow, Education.com, Walk Score, Yelp, TeachStreet, and Nile Guide directly into [...]

Last week I attended Raincamp hosted by Active Rain in San Diego.  I thought it a good idea to step off of my own platform of what I know about online marketing for the real estate industry and simply see what others are doing to be successful so I could apply it to my web [...]

Well, I know it’s been awhile since Google’s May Day update that occurred somewhere between Aug 28 and May 3. But understanding Google’s algorithm changes takes testing, research, and more testing—which takes time. Before I get started, it’s important to understand why the May Day update caused such an uproar in the SEO world. With [...]

Long-tail optimization is the process by which webmasters look for easy to rank for keywords that will send traffic. Usually “long-tail” keywords are multiple words that a googler may search for that have relatively little to no competition from other websites.  A good example of a long tail keyword might be “zillow mortgage marketplace help” [...]

There is a lot of buzz out there about how great it is to get property listings from your IDX on your site indexed. There are some that say it brings a great benefit for SEO and others that think it is more important because of the increased traffic it brings.  I have had the [...]

According to Wikipedia: Social search or a social search engine is a type of web search that takes into account the Social Graph of the person initiating the Search Query. When applied to web search thisSocial Graph approach to relevance is in contrast to established algorithmic or machine-based approaches where relevance is determined by analyzing the text of [...]

“This is not my Locker” I know it is inevitable that I will be asked (perhaps 100′s of times) “What did you learn from Inman Connect SF this week”? or “What was the most interesting thing you learned at Inman Connect SF”? or some variation of that general question. In years past I may have [...]

It’s HERE!! WordPress 3.0 is now available in its final version for download! [via Zengy]

It was just announced that WordPress 3.0 Release Candidate 1 is now available for download. I’ve been anxiously awaiting WordPress 3.0 for awhile due to the possibilities it will enable for real estate sites and it’s nice to see that they are nearing completion of the final release version. You can download it HERE if [...]

When Eric Bryant wrote the original Kiss Your “RSS” Good-bye, he was referring to RSS feeds being a thing of the past as social networking sites like Twitter provided a filter for really good articles, “Kinda like a ‘Human Aggregator’”. I thought this was a smart observation, but Eric’s post had to do with RSS [...]

I am always looking for new effective ways to drive more traffic to my site and help others do the same, so I wanted to explore the most effective ways to do that without organic search engine rankings. Not everyone can get in the top 10 on Google. Luckily that is not the only way [...]

I’m hoping the final version of WordPress 3.0 is close to completion (the Beta came out a few weeks ago) and I wanted to take a few minutes to touch on two of the cooler possibilities for agent and broker sites opened up by the release of 3.0. As you may or may not know, [...]

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