Category Archives: Mobile

Those who know me know I’m a huge Fred Wilson fan, who I happen to think is one of the best community builders on the web. But that’s not the point of this post. Fred posted the following video on AVC Sunday, and 1 day later, there are over 350 comments on the post — and the video got me thinking a bit. The video was a presentation Forrester CEO George Colony gave at Le Web (a tech conference) in Paris — where he gave … Read More »

Effective use of QR codes in your marketplace will make you look like a tech-savvy, industry-leading rock star.  Ineffective use, will make you look like a fool. You only need to understand one principal to direct your QR strategy.  Your end-user, or lead, is using a mobile device.  It is paramount the content you deliver, be mobile format friendly.  Relevancy is a nice bonus. For many agents, this means a single property website solution offered by an online vendor.  A simple, mobile-friendly landing page with … Read More »

My good friends over at Diverse Solutions released a brand new site design about a week ago (I’m been behind with this blog post). Having just recently gone through our own site redesign for Virtual Results, I know full well the amount of work that goes into redesigning your own corporate site — and a lot of that work is content. Their new site is full of a bunch of fantastic content about their 4 core products – dsSearchAgent, dsIDXpress, dsAgentReach, and dsSearchAgent Mobile (part … Read More »

How often do you get asked “How’s the market?“ I’d wager a bet it’s just about everyday. The team at 1000watt Consulting has a new app going into BETA to help share your knowledge related to that question in the digital world – Howsthemarket.com (great domain BTW). I’m interesting to see how this and Altos Research, whose focus is also answering the “how’s the market” question, compliment — or not compliment — each other. I’m guessing this won’t be a conflict at all, as I expect … Read More »

Speaking of mobile marketing (the topic of tonight’s #retechchat 90 minutes from now), I just got the following email from Diverse Solutions: Diverse Solutions is excited to announce our new mobile IDX solution!  Combining the search and lead capture features of our IDX products into a portable interface, dsSearchAgent Mobile is a fast and easy IDX you and your buyers will love. Developed for use on smart phones, our mobile IDX offers the search power and flexibility of a full IDX solution in a compact … Read More »

Advertising real estate used to be easy. You put up signs in front of the property, held a few open houses and showed up to let people in when they wanted to check out the property. Life was good. Things began to get a bit more complicated as technology progressed. Eventually prospective purchasers wanted to access information about the property from home. You needed a website with property and contact information. As technology progressed you eventually needed to understand social media and be active on … Read More »

“This is not my Locker” I know it is inevitable that I will be asked (perhaps 100′s of times) “What did you learn from Inman Connect SF this week”? or “What was the most interesting thing you learned at Inman Connect SF”? or some variation of that general question. In years past I may have made something up to illicit a response like “That’s Nice” or “Wow, that’s great!”, but NOT this year! This year something very accidental, yet incredibly enlightening happened and it all … Read More »

Say hello to iPad. Today was the long awaited day that the Apple “tablet” device was unveiled. It’s being touted as magical and revolutionary. The jury is out on those statements but I have to say that with exception of one big glaring omission, I like it. It has the potential to be a bit of game changer due to the new iBook online bookstore and the fact that an SDK for applications will open up some cool mobile applications. I plan on one day … Read More »

I was searching the Geek Estate repository recently and saw the significant number of iPhone application reviews for real estate professionals on the market.   I’m salivating over them as I write this and often wish my Blackberry would magically turn into an iPhone.  I haven’t made the switch yet primarily for one reason.  I’ve been telling myself that I’m more efficient as with my Blackberry as I can type with my eyes closed and much faster than an iPhone.  Those of you with iPhones might … Read More »

After 10 years of using the old Palm OS on my Treo, I’ve switched over to this year’s new Palm Pre. It’s a beautiful little phone, much smaller than the iPhone but with some pretty great features and capabilities.  I’ve had about 3 months on the Pre, and below I highlight the apps that have been most useful to me in selling real estate (I’m in Hawaii), starting with the most crucial apps. Classic – The hardest about switching to the Pre is losing my … Read More »