Google Insights – My Favorite Real Estate Keyword Research Tool

July 24, 2009
By: Justin Britt
Author's Website: http://www.hawaiilife.com/

insights-real-estate

There are a lot of keyword research tools out there, but Google Insights is not one that doesn’t get much love. Which is strange to me since I feel it is one of the most powerful real estate keyword tools around.

The thing I like is that you can add multiple keywords and not only see the difference in search volume, but the trend in search volume over time. This allows you to pick up on keywords that may be growing in traffic but aren’t as competitive as established keywords for your niche. This is a great way to target low cost of entry terms.

You can also search across different locations and Google’s different search engines (like Google Images).

This shouldn’t be the only keyword tool you use, but definitely a great one to have in your arsenal.

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Sam DeBord, SeattleHome.com

Wow, I'd never seen that tool before, but I like it better than adwords already. Nice find.

jscottalexander

Thank you for the great tip. I heard about this last week but have not had a chance to use it yet. Great to read that it is worth looking into.

Regards,
jscottalexander.com

Hawaii_Real_Estate

Yes, this is kind of a hiddend tool. Most people only know about Google Trends.

I have been using it for a while now and have been able to pick up several real estate related terms, especially for the Oahu and Honolulu market here in Hawaii.