5th Website Participant for Geek Build 2012 – John Stegner

Posted on February 22, 2012 by John Stegner

My name is John Stegner and I have been an agent for the past 7 years, and expect I will be an agent until I get carried feet first out of my brokerage. I find the work very rewarding, more so than my prior tenure in the I.T. industry. Although I worked in a number of different verticals within I.T., the job that I enjoyed the most was as a consultant focused on information architecture and usability for ecommerce sites. When I left the tech … Read More »

25 Facebook Marketing Tips for Real Estate Professionals

Posted on February 21, 2012 by Heba Hosny

According to CheckFacebook.com stats for Feb. 19th, Facebook bragged a staggering 792+ million users worldwide with the United States in the lead with 155+ million users. Many businesses have thrived thanks to this giant social network, including Real Estate professionals. However, in order to win a game, you must not only learn the rules but stick to them as well! This article is dedicated to Real Estate professionals who strive to take their Facebook pages to the next level. Let’s discuss 25 tweetable (140 characters … Read More »

Are You Locked into a Contract with Your Website Provider?

Posted on February 20, 2012 by Drew Meyers

I was browsing AgentsOnline.net and came across this thread about Superlative. The post originated in 2007, but there was a response added about a week ago that I wanted to highlight warning of contractual obligations for website providers (and Superlative specifically): I too would not recommend anyone to Superlative.com after my experience with them which I am still dealing with. Long story short, I signed up for service in July of ’09 when Superlative’s Regional Account Manager visited our real estate office. Afterwards, I exchanged … Read More »

Geek Build Steering Committee Decision — Mr. Williamsburg Domain Decision

Posted on February 20, 2012 by Eric Bramlett

The following question was posted by John Womeldorf at the end of his introductory post: Given that Mr Williamsburg is my primary brand, should my primary domain be MrWilliamsburg.com? Or should I 301 redirect that domain to http://williamsburgsrealestate.com and simply redesign that site with the new branding in mind? The steering committee has discussed the question amongst ourselves and made a final decision. We’ve chosen the domain name mrwilliamsburg.com to be the domain for the website redesign. Our reasoning is two fold. First, John would like Mr Williamsburg … Read More »

4th Website Participant for Geek Build 2012 – Jason Richards

Posted on February 20, 2012 by Jason Richards

My name is Jason Richards and I have been working in the real estate industry for over 10 years. My experience spans across all aspects of real estate including industrial, office and residential investment, development, entitlement and brokerage. My career began  primarily on the commercial side and has since evolved to my residential brokerage. I am the broker/owner of Novi Real Estate Company here in San Diego. Having grown primarily through referrals in the past, it wasn’t until about 1 year ago that I began … Read More »

Is Your Brand Rented or Owned? And The Zurple Business Model

Posted on February 19, 2012 by Drew Meyers

I recently came across a forum thread on AgentsOnline.net that I found interesting: Zurple, Boomtown, Tigerleads, Buyerlink Help! Ok I have added up the hours each week that I’m spending doing my own lead generation and it’s stupidly high. So instead of hiring an assistant to help with that and having to deal with payroll, taxes, them not showing up etc, I’m thinking of outsourcing the lead generation portion of the business. My time is much much better spent actually working leads than generating them. … Read More »

Give your websites the best possible search tools you can, and of course that starts and ends with a great IDX.
- John Stanaland - Laguna Beach Homes For Sale

Make sure you are using social media purposefully; have your clients /sphere categorized into lists and follow their newsfeeds and strengthen those relationships by engaging them in everyday conversations to remain top of mind.
- Sue Adler - Short Hills Real Estate

Focus your time and efforts interacting with clients rather than learning every last tech tool available. Remember, talking to clients and sellings homes is what pays the bills at the end of the day.
- Lucy Kelts - Rancho Santa Fe Homes For Sale